Best Business Books For A Recession (Think Innovation)

January 9, 2008

Bruce Nussbaum over at BusinessWeek.com posted his idea of the 10 best books on innovation to get you through the recession back on January 6th. If you haven’t seen it, there are some great suggestions–in addition to the books, which are listed below.

1- The Opposable Mind: How Successful Leaders Win Through Integrative Thinking by Roger L. Martin.

2- Prophet of Innovation: Joseph Schumpeter and Creative Destruction by Thomas K. McCraw.

3- Meatball Sundae: Is Your Marketing Out of Sync? by Seth Godin.

4- The Design of Future Things by Don Norman.

5-Innovation Nation by John Kao.

6- Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. Williams.

7-The Future of Management by Gary Hammel.

8- Made to Stick: Why Some Ideas Survive and Others Die, by Chip Heath and Dan Heath.

9- The Laws of Simplicity by John Maeda.

10- Everyday Engineering: What Engineers See, by Andrew Burroughs.

http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2008/01/10_best_books_o.html

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